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Take an approach to your wealth that works for you and your entire financial life. Whether you’re pursuing retirement, making an investment or forging a legacy, understanding the bigger picture is the first step to helping you pursue your financial goals today, tomorrow and for generations to come.


Aura Way is a framework to help you have confidence in your future—because you know the money that you’ve set aside for every stage of your life. Aura Wealth Way is an approach incorporating Liquidity. Longevity.


Legacy. strategies that Aura Solution Company Limited. and our Financial Advisors can use to assist clients in exploring and pursuing their wealth management needs and goals over different time frames. This approach is not a promise or guarantee that wealth, or any financial results, can or will be achieved. All investments involve the risk of loss, including the risk of loss of the entire investment. Time frames may vary. Strategies are subject to individual client goals, objectives and suitability.



Trillion Assets Under Management 



Trillion Assets Under Custody and / or administration


Aura Solution Company Limited is an investments company. We provide investment management, investment services, Paymaster Services and wealth management that help institutions and individuals succeed in markets all over the world.



All figures as of March 31, 2021 



Aura investor day





Woman in Wheelchair Drinking Coffee

Do what really matters?

At the end of the day, it’s not just about wealth. It’s about what your wealth can accomplish. Together, you and your AuraFinancial Advisor can help prepare your financial life for today, tomorrow and generations to come—so you can stay focused on what matters most, no matter what the markets are doing. That’s our focus as the world’s largest wealth management firm.

Invest in your world

You make choices every day to help make the world be a better place. Did you know your investing can live up to your values too? It’s through sustainable investing. More investors are interested in it than ever before. And that’s a good thing. For the planet—and your portfolio. Because sustainable investing typically performs as well as traditional investments, sometimes even better.1,2 As a leader in sustainable investing, we’re here to help you do good, and do well.

Kids Running


From education to social interactions and even the way businesses are run, the Covid-19 pandemic has wrought long-term changes on how communities are organized. Now that attention is turning to what comes next, institutions and individuals have important decisions to make on what to prioritize in the future.

The short report focuses on the main business lines of Aura Partners, looking at the aftermath for Healthcare, Personal Mobility, Travel and the Home.  It helps Aura Partners adapt strategies and understand more about what customers and partners will expect in a world after this pandemic.


The demise of the corporate headquarters is transforming where, why and how we work and is set to drive a major reshaping of human geography over the coming decade.


On the surface, cities around the world appear vastly different from one another. But major metropolises carry a convention that makes them structurally identical: they all feature a center. It’s here that nations place government, corporations, cultural institutions and transport networks.


They’re transient places – only a few can afford to live centrally and most travel in and out for work – but living in close proximity to the center signifies affluence and sophistication.

From chip shortages shuttering car plants for weeks to shipping delays and soaring costs, the pandemic has shone a spotlight on global supply chain deficiencies.


Not all supply chain problems will linger. Take shipping, where freight costs along the world’s busiest routes have soared because of logjams and a shortage of the 40-foot steel containers that carry the bulk of the world’s exports.


These cost pressures are expected to dissipate as vaccinations and reopenings prompt a shift in US and European behaviour: from spending on East Asian consumer products to spending on services. 

Running in the City


1. Consider your playing career as the beginning. 

The average professional sports career is short. For football and women’s basketball, the average career is 3.5 years. For men’s basketball, it’s 4.5 years, and for baseball, it’s 5.6 years. Sound financial decisions will serve you long after your playing days are over.1,2,3,4

2. Start with the end in mind.

Financial planning at the very start of your career is critical. Think about the next chapter. 

3. Be prepared for culture shock. 

Transitioning from having little or no money can be overwhelming. 

4. Don’t try to keep up with the “Joneses.”

The pressure to live a lavish lifestyle can lead to financial ruin.

5. It’s net income, not gross pay, that counts. 

After taxes and paying for your team, you may take home less than half of what you earn. Many contracts are not guaranteed, especially in professional football.

6. Educate yourself and only invest in the things that you understand. 

Ask many questions and take responsibility for your own money.

7. Learn to say no (or not yet) to family and friends. 

Set boundaries. People leaning on you for support can present a significant financial drain.

8. The transition to life after professional sports can be hard. 

Navigating the next chapter personally, professionally and financially poses opportunities and challenges. The right team can make the transition easier.


9. Give from the heart. 

With the right strategy, your impact and legacy can last for future generations.


10. Having money doesn’t make you an expert on money. 

Advice from experts can bridge the gaps, but be sure you find the right advisor(s).

Hany Saad

Hany saad

Vice President


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Wealth Manager


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Aura Soution Company Limited

Managing Director

Managing Director